Fypion Fypion

Performance-Based B2B Lead Generation

Pay only for qualified meetings.

Fypion Marketing runs your outbound: cold email, LinkedIn outreach, and SDR management. You confirm each meeting is a good fit before it counts. No filler metrics, no guesswork.

4,500+

Meetings booked for clients

$21M+

Pipeline generated

Top 25

Top Smartlead Certified Partner

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5/5

Rated on Clutch

View proof →

20+

Active client partnerships

Trusted by 15+ B2B teams

AdTribe Haven The Water Scrooge CollegeRecon Grane Logistics FollowSpike NFlowtech Huptech Web ViralChilly Mind Entwined Marketing Ariyat Acadital Cascade Strategies Noor Marketing Recon Media Decosta Global AdTribe Haven The Water Scrooge CollegeRecon Grane Logistics FollowSpike NFlowtech Huptech Web ViralChilly Mind Entwined Marketing Ariyat Acadital Cascade Strategies Noor Marketing Recon Media Decosta Global

Meetings we have booked for our clients:

Amazon
TikTok
Hilton
PwC
ATC Management
Resia
J&L Holding Corporation
Cushman & Wakefield
Texas Tech University
Regis University
Samsung
Mercedes-Benz

What We Do

The full outbound stack

How It Works

A 3-month engagement

01

ICP & Infrastructure

Days 1-7

We define your ideal customer profile, build verified prospect lists, configure dedicated sending domains, and start a 21-day mailbox warmup. Your primary domain is never involved.

02

Copy & Sequences

Days 7-14

We write personalized multi-touch sequences across email and LinkedIn, built around your ICP's specific pain points, buying signals, and objections.

03

Live Campaign

Days 15-30

Outreach goes live. We monitor reply rates daily, optimize sequences weekly, handle all initial responses, and qualify every interested prospect against your criteria.

04

Meetings on Your Calendar

Day 30+

Qualified prospects land directly on your team's calendar. You run discovery and close. We keep the pipeline flowing every month, over a 3-month engagement.

Results

Real meetings, real pipeline

FAQ

Frequently asked questions

What services do you offer?

Cold email outreach, LinkedIn outreach, list building, deliverability infrastructure, SDR management, and GTM strategy - delivered as a full done-for-you engagement, not piecemeal add-ons.

What makes you different from other lead generation agencies?

You choose how you pay. Our Performance plan means you only pay for meetings you confirm were qualified - no retainer, no setup fee beyond infrastructure. If you'd rather have predictable, flat-fee pipeline instead of variable per-meeting costs, our retainer plans cover your full addressable market for one fixed monthly price.

How do you define a "qualified meeting"?

Both conditions have to be true: the prospect matches your defined ICP criteria, and your team explicitly confirms after the call that it was a good-fit lead. ICP match alone isn't enough, and we don't self-certify our own results.

What type of companies do you work with?

B2B companies with a validated offer and product-market fit. We're not the right fit for pre-revenue startups still figuring out who their customer is - outbound works best once you already know.

Do you charge a retainer or setup fee?

Depends on the plan. Our Performance plan has a $450/month fee covering infrastructure and email licenses, plus a per-meeting fee - no separate setup cost. Our two retainer plans ($1,500/mo and $3,000/mo) are flat monthly fees with no per-meeting charges. See the full breakdown on our Pricing page.

What industries do you specialize in?

We've built campaigns across 139+ B2B verticals, from SaaS, manufacturing, and healthcare to more specialized industries like cybersecurity and biotech. See the full list on our Industries page.

How does the Performance plan's pricing work?

$450/month covers infrastructure and email licenses, plus $250-$1,000 per qualified meeting depending on your ICP and deal size. Your exact per-meeting price is set upfront before any campaign starts, so there's no ambiguity once you're live.

What's your process for generating leads?

Month one builds the foundation: ICP definition, verified list building, dedicated sending infrastructure, and a 21-day mailbox warmup. Weeks two through four are copywriting and sequence build. From day 30 on, campaigns run live and qualified meetings land directly on your calendar.

How long until I start seeing results?

Most clients see their first qualified meetings within 2-3 weeks of campaigns going live, which is typically around day 30-45 of the engagement once infrastructure and copy are in place.

Do you guarantee results?

We guarantee accountability, not a fixed number. On the Performance plan, you never pay for a meeting that wasn't explicitly confirmed as qualified. On a retainer, we work your full addressable market every month rather than a capped campaign.

Can I cancel or pause anytime?

The Performance plan is month-to-month with no minimum term. Retainers have an initial 3-month minimum (campaigns need that long to ramp) and can be paused afterward with 14 days' notice.

How do I get started?

Book a free 15-minute call. We'll ask about your ICP and current outbound setup, share a relevant case study from your vertical, and if it's a fit, walk you through the engagement structure - no pitch deck, no pressure.

What happens on the intro call?

We ask about your ICP and current outbound setup, share a case study relevant to your industry, and if it looks like a fit, walk you through exactly how the engagement would run. If it's not a fit, we'll tell you that directly.

Is the initial consultation free?

Yes, always. There's no cost or obligation to book an intro call.

Ready to fill your calendar with qualified meetings?

Pay only for meetings you confirm were a good fit.

Book a Call